Wedding Videography VS Photography: Which One Should You Choose As a Business
Wedding Videography VS photography – an endless debate across the Internet. Well, In this article; I am not focusing on what should you have for your wedding. I am talking about business. Starting a business and making money is the goal of every videographer and photographer out there. What would give you more profit? What do couples prefer to have at their wedding? Let’s discuss these factors in details.
It’s a well-known fact that wedding photography has a higher demand than Wedding Videography today. Anyway, demand for Wedding Videography is on the rise, which is good news for videographers. When demand increases, the competition also does. Now, that’s a challenge to overcome. It is present in every industry today. Reputable and well-established companies rule the market, so the newcomers don’t get a chance to show what they can do. On the other hand, the customers also look for reputable and well-established companies only.
Advantages for wedding photographers: A wedding photo album is a must. People considered it as a must, and they will do the same for next decades too. It is positive news for a wedding photographer. For example, if 100 couples get married; they all will allocate money for the photo album. So, the demand for your product is guaranteed. On the other hand, a photographer can get into the market easier than a videographer. Also, you can start a photography business with a low budget than what you will need to start a Wedding Videography business.
Videographers, on the other hand; aren’t 100% sure about the demand for their products. If you ask 100 couples about what they prefer from a photo album and a video footage, everybody will say they want the album, but many will say they want the video footage too. It’s all about giving priority. Couples who plan their wedding on a tight budget consider Wedding Videographer as a maybe. Now, it is the time to make the big decision. Would you invest money in wedding photography (the one that every couple considers as a must,) or in Wedding Videography (the one that’s demand is on the rise?) Of course, if you are a videographer, then you will focus only on starting a videography business.
As a wedding videographer, what can you do to secure your job? Before starting your own business, why don’t you work for a leading videography firm for a few years? That way, you can develop your name in the industry. There’s a possibility to earn more money when working for a reputable Wedding videography firm rather than initiating your own videography firm (at least until you develop a name in the industry.)
Of course, a rich person can invest money in both. He/she can start a business that provides Wedding Videography and photography services. Many leading firms do it today, and they make big money by doing them both.
Some final words: Now, what do you think? Both are productive investments, but wedding photography is still ahead of the game. Marketing is crucial for every business today. So, no matter what you start, have a good marketing plan. Hire an SEO company and get a website built for your Wedding Videography/photography business.